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Wednesday, 19 December 2018

UK tech firm Blippar collapses into administration

Ambarish Mitra
Mr Mitra's success saw him become a brand ambassador for the UK
One of the great hopes of the UK tech sector, Blippar, has collapsed into administration over a funding row.

The augmented reality firm was co-founded by Ambarish Mitra, and its technology was used in a partnership with the BBC's Planet Earth II series.

Blippar was one of the UK's tech "Unicorns" start-up businesses that are worth $1bn or more.


Mr Mitra became a brand ambassador for the UK to promote British innovation around the world. 

He claimed to have founded his business from a Delhi slum, leading him to be dubbed a "real-life Slumdog Millionaire".

However, the Financial Times ran a profile disputing many of Mr Mitra's claims about his birth and his business development.